Tuesday, June 05, 2007

Distinctly Side A

February 2007

By Jackie Regala

Side A is a group of multi-awarded and certified platinum recording artists. The band is considered the most durable in the Philippines today and continues to be an innovative musical force in the industry.

They’ve reaped gold and platinum awards and as the Philippines’ premiere band, has inspired a lot of up and coming groups. In the course of their meterological rise to stardom, band members have helped shape the course of the music scene in the country today.

Known for their romantic ballads and sold-out live performances, the group never stopped reinventing itself. Its members have worked hard to give their very best in both recordings and live concerts.

Formed in 1985 and the group started playing at the Calesa Bar from 1986 to 1989.

Although they have achieved commercial success with their WHITE (Hold On, 1991) and BLUE (Tuloy Pa Rin Ako, 1992) Albums, it was in 1987 that their very first recorded song (Eva Marie by Joey Benin) was played in the airwaves and became a turntable hit and paved the way for the band’s self-titled album. But their critical success came largely as a result of the release of “Forevermore” as a CD single, again written by the band’s bassist Joey Benin. The song has won them numerous awards and accolades including Song of the Year award in the prestihous 8th annual (1995) Awit Awards. It was also during the same year that they packed the Cuneta Astrodome for their 10th Anniversary Concert. A live recording of that concert has reached phenomenal sales of 8x platinum to date.

After numerous sold out major concerts and twelve (12) albums, in 1998 Side A decided to record OPM hits (Ating Awitin) from different notable composers of the country including works of national artist Lucio San Pedro (Ugoy ng Duyan) and George Canseco (Kailanagn Kita) as their tribute to the masters of original Pilipino music. Their own interpretation of the classic Filipino compositions have earned them the respect of their peers.

The vocal harmony and a positive outlook in their lyrics instantly gave them a distinct sound that set them apart from other groups.

Until now, Side A continues to dominate the club scene with SRO audiences. They continue to perform in sold-out concerts among Filipino communities in the US, Canada, Japan, UK, Untited Arab Emirates and Southeast Asia.

Side A members are Joey Generoso, lead vocalist; Joey Benin, lead guitarist; Naldy Gonzales, music director and keyboardist; Ernie Severino, drummer and its new addition, Lee Von Cailiao, bass guitarist.

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